A comprehensive Approach to Marketing
When someone mentions marketing, too often people think only of what we would term “sales tools” or “cookie cutter” programs. The results are weak and unfocused programs that rarely create business growth.
Marketing is the SCIENCE of HARNESSING EMOTION. Emotion is behind EVERY decision and the catalyst for EVERY action! If they feel nothing, they buy nothing. This is the reason why great marketing shares a story that emotionally and ethically influences individuals or businesses to act in a pre-prescribed way.
The Pillars program was created to do just that! We take a comprehensive look at your business and business goals to create a customized strategy for YOUR business, designed to emotionally capture YOUR customer demographic.
Chad Randall is the Owner, Managing Director of Who-U-R Marketing, LLC. He specializes in creating and implementing marketing plans that target brand development, customer awareness, and business growth. With over 25 years of sales and marketing experience, Chad has led the marketing departments for five companies, including two, large international corporations. He has also sat as a marketing committee member for Hubbell Lighting, one of four divisions of Hubbell, Inc., a 3.7 billion dollar electrical and electronic products manufacturer.
Chad currently serves as an advisory board member for Central Texas Table of Grace, a non-profit children’s emergency shelter, and recently started teaching art at West Orange – Stark Middle School. He has also worked for fifteen years with companies throughout the United States and Canada to assist in product and service training. He served for two years as a member of the International Trade Policy Committee and the Technology Policy Committee of the National Association of Manufacturers (NAM). Chad has also been the guest speaker for multiple state and regional chapters of the: Illuminating Engineering Society (IES), American Institute of Architects (AIA), American Society of Interior Designers (ASID), and North Texas Statesmanship Society.
Chad now offers his extensive corporate marketing and sales implementation experience to small and mid-size companies through Who-U-R Marketing.
Chad is very reliable and has great integrity.
I know Chad Randall is a dedicated professional who can help you develop a best-in-class marketing program.